From a perspective of having aspirations to be a successful online marketer - LONG TERM - has had it's ups and downs. Enough for me to walk away from it for a long time before deciding to get back into the fray.
Learning more about myself during my health and fitness journey that began not too long after deciding to take a break from making it big as an affiliate marketer, had a profound effect on how I approach most everything in life as I've gotten older.
The lesson of believing in myself and how I could accomplish whatever, I set my mind to was definitely a reality; when I got into High Intensity Interval Training. I went from being a non-athletic, beer bellied, Newport cigarette smoking, Big Mac eating bump on a log into a 6 out of 7 day healthier eating, fit minded; workout fanatic.
More importantly, was building my mental into something more level-headed and knowing the limitations, but never giving up or not trying; because of what not may be a limitation, but truly unrealistic goals.
Right around the time, I was moving on from online marketing; social media was really becoming prevalent for online marketers and Jon Olson and his team at the time were constantly putting it out there, in no uncertain terms; how critical it was to integrate engagement into our marketing by taking advantage of the social media model.
Although, I've pretty much dedicated most of my free time to HIVE activity; I still promote off-chain and work on building my list using the traditional ad sites that many of us began our affiliate marketing journey with. At the very least, I remain rotating my Lead Capture Pages and banners to show my face/name as much as possible - 24/7 if I can.
So when I start losing pace with my time on those platforms I can still generate sign-ups in the last 7 days shows as much:
Those may not seem like earth shattering numbers, but what makes them important to me; is that all the effort I had put in the last 2 years can still yield me results including when the lull sets in.
But is it making an impact?
Going all in on HIVE makes the social media aspect loud and clear that the power of community is ten-fold and just throwing up a lead capture or splash page while having some unrealistic expectation can negatively effect your message.
I'm learning that on a daily basis.
My personal and traditional social media accounts are predominantly about my Orangetheory Fitness fandom and everyone including family know that it's who and what I'm about.
The OTF community is frickin awesome and I can go to another state at the drop of a dime, walk into an Orangetheory studio and someone will know who Tiffany and I are. I'm connected to hundreds if not thousands of members, coaches, staff and owners.
It's the community!
That has added another layer to my health and fitness journey. It probably matters more to a lot of the members than the workout itself. Not me, for me it's all about the workout - first and foremost- but, the community aspect of OTF is what makes it amazingly popular and there are Orangetheory studios worldwide.
So taking my OTF experience and coming back to online marketing with a more hardened mindset and knowing that I had to execute on the basics; helped me get on track pretty quickly. I avoided the pitfalls with a few missteps here and there, but I was happy with the trajectory.
Along came HIVE, because I had immersed myself into CTP and showing me another world that yet again; made me pivot on my approach.
Just like my membership with CTP, I was a member of ListNerds before it's conversion onto the HIVE blockchain; I used it the old way and until recently, I still had some of my old campaigns on the upgraded auto setting.
When I upgraded again during the re-launch and further upgraded to the Enterprise level, I immediately knew that I had to change my approach altogether. I had the proverbial aha moment. ListNerds 2.0 is on the blockchain. The HIVE blockchain. Nothing says more than community.
So, if I was going to use this re-launched platform: am I going to use it the same old way that honestly doesn't jive with my long-term goals? Heck no! I am going to use it as a way to reach out to the HIVE community and to bring in new folks to HIVE and for them to see how you can succeed just by being YOU.
My last 10 mails in the system has done incredibly well and NONE are from my old batch of email marketing campaigns:
I made sure to be more engaging, point folks to my HIVE posts and initiate engagement in different ways, recommend other's HIVE posts and making it more about building on the community we are lucky to be part of, than making it a billboard for shit I'm trying to make money off of.
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